Samsung Galaxy S8, 3 months marketing experience

We are just a few days from the official presentation of the Samsung Galaxy S8, the new flagship of Samsung whose most of the details seems to have already found its way on the web.Samsung Galaxy S8

The stakes are big for Samsung, especially in terms of image, and the South Korean firm could push closeness with its future high-end customers in the form of a “satisfied or refunded”.

Do not like your freshly acquired Galaxy S8?

Samsung will reimburse you now! This is basically what the electronics giant would propose to its future customers, according to revelations made by internal sources to the South Korean daily Chosun Biz, relayed by another local medium in English, The Investor.

After the Mobile World Congress, which has noticed its absence and left free space for the LG G6, Huawei P10 and other Sony Xperia XZ Premium, the Galaxy S8 still remains the main attraction of the first quarter of 2017.

Samsung Galaxy S8

Notwithstanding the setbacks of Samsung with its Note 7, the introduction to the world of a new Galaxy S still retains a particular aura.

If the rumors are verified in a few days, the manufacturer could well dispose of with the GS8 a terminal quite capable of becoming a new mobile reference.

2017, aggressive year 

According to Chosun Biz, Samsung will, therefore, introduce a refund system without discussion or condition of the Galaxy S8 as long as the decision of the buyer is taken within a maximum of 3 months from the date of purchase of the product .

It remains to be seen whether the reimbursement will be immediate or whether it will take 10 weeks, as for the reimbursement offers (ODR) of the brand … We do not know for now about the calendar elements of Such device. Will it only be offered during the first 3 or 6 months of sale? All year ?

One thing is certain: this project is part of the firm’s more aggressive strategy since the beginning of the year.

One can judge by the launch of the Galaxy A5 and Galaxy A5 2017, directly accompanied by offers of a takeover of old mobiles and an additional ODR, or by the same type of operation orchestrated for the Galaxy S7 for more than 3 months.

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