You no longer need to be signed into Twitter on your mobile device to see what everyone else is tweeting about.
While it’s been available on desktop for almost a year now in the US and Japan, the social media giant has today rolled out what it calls “logged-out homepage” to mobile, where you can go to the Twitter homepage and still be able to browse through tweets without needing an account or having to sign in.
Previously, you’d only encounter the login option when you went to the Twitter page, but Twitter is now rolling out the new mobile feature to 23 countries, as well as rolling out the desktop version to these countries too.
To access logged-out homepage, you’ll need to visit Twitter via a mobile browser, where you’ll be able to see a list of curated topics to browse through, similar to the desktop version.
Keeping you hooked?
Of course, if you already have an account, it would be easier to just go through Twitter’s Android or iOS app, but the new feature does allow you to quickly check what’s happening on Twitter if you don’t want to log into your account on, for example, someone else’s phone if you don’t have access to your own device.
Twitter could also be hoping to gain interest in new users, who will be able to check out tweets or follow trending topics without first, before perhaps luring them into signing up for an account.
The social media has recently reported that it has 320 million active users, but has today said that 500 million people visit its website every month, and by opening up browsing feature could help hook new users.
It could also be positioning itself as a more accessible outlet for live or breaking news, allowing anyone and everyone to see live tweets rather than requiring a log in.
Of course, by opening up browsing without needing an account, it could also dissuade some from signing up, but it’s a gamble that could pay off for Twitter in the long run.